19 October 2020 was World Champagne Day, an occasion which Moët & Chandon celebrated “from coast to coast, toast to toast” with stars across the continent who all raised their glasses at 17:43 as the sun set on Africa.
“After what’s been a challenging year and at a time when individuals, communities and nations have never felt more disconnected, the 2020 Moët Grand Day ‘Toast to Togetherness’ stood as a reminder to champagne fans throughout Africa, that even the smallest moments of victory, achievement and success are worth celebrating,” noted the Moët & Chandon press announcement.
“The 2020 Moët Grand Day ‘Toast to Togetherness’ stood as a reminder to champagne fans throughout Africa, that even the smallest moments of victory, achievement and success are worth celebrating.”
Dubbed Moët Grand Day, each chosen celebrity received a personalised bottle of Moët & Chandon with gold glasses for the occasion. Among the ‘guests’ were Boity Thulo, versatile television personality, rapper, actress, businesswoman and model; Maps Maponyane, philanthropist, entrepreneur as well as ‘Laureus sport for good’ ambassador; Lorna Maseko, the SA superstar chef; Watcha from DR Congo, an influential fashion designer; as well as award-winning fashion, travel & lifestyle entrepreneur Lucia Musau from Kenya
“Moët Grand Day has been celebrated worldwide since 2016, with glamorous large-scale experiences. With sensitivity to the current time, our hope with this year’s Moët Grand Day ‘Toast to Togetherness’ was to celebrate the talent and promise that exists across this magnificent continent, with more intimate experiences filled with the same joie de vivre. And to offer those who proudly fly the African flag, a moment to pause, and toast to moments and milestones worth celebrating,” says Pascal Asin, Managing Director Moët Hennessy Africa & Middle East.
The 275 year-old champagne house invites fans worldwide to join the celebrations by popping a cork with family and friends as we the end of a difficult year approaches and we look forward to the festive season.