The Center for Exhibition Industry Research (CEIR) has released the first report in their three-part Global Virtual Event Trends Series.
CEIR Vice President of Research Nancy Drapeau, PRC, says, “COVID-19 has blindsided the B2B exhibition industry worldwide. While in-person events remain paused in many geographic regions, B2B exhibition organizers have jumped into the virtual event space. Many are doing so for the first time. CEIR’s Research Council saw the need to provide insights to these executives to help them understand how to plan for such events and see how their events compare to fast-evolving industry norms. And so, this study was launched. This report provides the baseline data of what organizers are doing today.”
Swapcard has sponsored these reports, making them available for download from CEIR’s website to the industry at no cost. To get your copy, go to: store.ceir.org
