Shanna Jacobsen | Aug 12, 2024
Taubie Motlhabane – a seasoned executive with over 29 years of experience in tourism, communications, marketing, stakeholder relations, events and general business management – has become a pivotal figure in the South African business...
Shanna Jacobsen | Aug 5, 2024
Jacqueline Joshua, a trailblazer in the MICE industry, shares her journey from hospitality management to organising world-renowned conferences. As a professional conference organiser, Jacqueline has made significant strides in the international...
Shanna Jacobsen | Jul 31, 2024
In the past, marketing terms like ‘one-stop-shop,’ ‘turnkey solution,’ and ‘all under one roof’ dominated the service provider landscape, driving sales with a broad range of products aimed at “owning the...
Shanna Jacobsen | Jul 24, 2024
Navigating the competitive landscape of the events industry requires strategic thinking, collaboration, and a deep understanding of the market. Here, we delve into effective sales strategies and industry best practices, emphasising the importance...
Shanna Jacobsen | Jun 25, 2024
The informal sector plays a vital role in the global economy and needs to be connected properly to government and businesses to create opportunities for collaboration, learning, and growth. This was the key message during the e-Kasi talks theme on...
Shanna Jacobsen | Jun 21, 2024
The Association of African Exhibition Organisers (AAXO) successfully concluded its Annual General Meeting (AGM) today, where it introduced the new board members for 2024/2025. The newly appointed board, comprising professionals from diverse...
