Helen Brewer | Dec 5, 2013
Every MICE venue with and without accommodation has major highlights for specific types of buyers (end-users). Clients of MICE venues vary in their requirements and search on a constant basis to find what is ‘out there’ dependent on the capacity...
Helen Brewer | Dec 5, 2013
Whatever you build – make sure it is on a strong foundation. The same applies to a CPD (Continuing Professional Development) programme especially within the MICE industry. Starting at the very beginning, the Academy has studied the Policy on the...
Helen Brewer | Nov 28, 2013
South Africa is annually increasing it’s share of superstars to our shores. The list of names and groups are impressive. In 2013 the likes of Cirque du Soleil, John Cleese, Red Hot Chili Peppers and the heart-throb Justin Bieber graced many of our...
Helen Brewer | Nov 28, 2013
Event Managers in South Africa can be rated amongst the finest the world has to offer. Whether corporate, association, public sector or independent – the nation’s event managers have bragging rights with their range of in-depth ability on...
Helen Brewer | Nov 21, 2013
As the Captain asked of his first officer ‘Do you see any ships on the horizon?’ to which he replied: ‘No Sir – I see no ships – only hardships’. Although not quite hardships – the industry’s loyalty to this annual government-financed exhibition...
Helen Brewer | Nov 14, 2013
The invitation received by the MICE Academy to attend SA Tourism’s ‘Power of One’ session was met with mixed feelings as to whether we would be ‘talked at’ or ‘talked to’ during the four hour series of presentations. The pleasant surprise was the...
