Shanna Jacobsen | Nov 8, 2024
Industry professionals from across Africa came together this week to discuss how the continent is marketing and positioning itself to take advantage of business opportunities. Among this, digital strategies were high on the agenda. Held on November...
Shanna Jacobsen | Nov 5, 2024
Does your marketing strategy align with the right opportunities in Africa? If you’re not sure how to position your business’s product or services, then join industry experts during Niche Partners’ Branding Africa session happening...
Shanna Jacobsen | Jan 15, 2024
The China Tourism Academy predicts that the recovery process of China’s inbound and outbound tourism market will accelerate in 2024, with the total number of both inbound and outbound tourism trips exceeding 264 million this year alone. To...
Shanna Jacobsen | Jan 10, 2024
Meetings magazine reached out to several business events professionals to find out what MICE trends they foresee will have the biggest impact on the local MICE events industry in 2024 and beyond. Eight trends were unpacked in the full article –...
Shanna Jacobsen | Nov 9, 2023
The 2023 Global Responsible Tourism Awards saw Africa securing an impressive five wins out of eight award categories. This achievement highlights the continent’s growing influence and commitment to sustainable travel practices. Harold...
