Mpinane Senkhane | Jun 14, 2018
Proving their speed, accuracy and knowledge around setting up and running an exhibition, Exposure Marketing have emerged the winners of South Africa’s first SA Expo Games challenge for the exhibition industry. Marking the international Global...
Mpinane Senkhane | Jun 14, 2018
As South Africans continue digesting the unwelcome news of the country’s gross domestic product (GDP) reduction of 2.2 percentage points in Q1 of 2018 – the worst quarterly contraction in nine years – the marketing profession is evaluating...
Mpinane Senkhane | Jun 7, 2018
Today was the official launch of the Event Greening Forum’s (EGF) Supplier Database: an online directory of venues, products and services for events, all of which demonstrate environmentally and/or socially responsible practices. The event, which...
Mpinane Senkhane | Jun 5, 2018
The term “future-proofing” was first used in the electronics industry. It describes a design goal to make software, computers and other electronics usable long after they’re sold, despite the constant improvements and developments that technology...
Mpinane Senkhane | Jun 1, 2018
Planning on coming through to experience all that is Madex 2018, the ultimate marketing, advertising, design, social media and all that good stuff expo, on June the 6th and 7th at Sandton Convention Centre? Well, here’s a sneak peek on what our...
Mpinane Senkhane | May 31, 2018
Women are the nurturers and the caregivers and in the world of meetings, incentives, conferencing and exhibitions, this quality could not be more important as these traits are especially important to ensure our delegates, attendees and guests are...
Louis Nel | May 28, 2018
This is the last article in the series on social media and defamation. You can read the previous articles here: Part 1, Part 2, Part 3 and Part 4. So far I’ve dealt with the following requirements in order to prove defamation: (1) reference to the...
Shanna Jacobsen | May 25, 2018
The Top 40 Women in MICE (Meetings, Incentives, Conferences and Exhibitions) initiative has been going strong over the last four years, and plays an important role in providing a platform that motivates, inspires and supports women in the industry...
Louis Nel | May 21, 2018
Before you read this article, make sure you have read Part 1, Part 2 and Part 3 of this series. Having established intention, what is the next requirement? The following has to be established in order to determine whether or not we are dealing with...
Louis Nel | May 14, 2018
Before you read this article, make sure you have read Part 1 and Part 2 of this series. This is a challenging requirement and much debated. It would seem that the courts will sometimes go beyond intention and find that negligence or at least...