Helen Brewer | Jul 20, 2015
In the latter part of the 2014 second quarter the idea of a MICE women’s awards was mooted by the Meetings editor Martin Hiller. The Academy made it abundantly clear that the chances of a women’s awards event even in the women’s month of August was...
Helen Brewer | Jul 13, 2015
For high message retention there are few that would argue about the lighting and staging wizardry in adding significantly to the success of any event, irrespective of capacity or type. There are two distinct member groups when it comes to the...
Helen Brewer | Jul 13, 2015
An irate call from a senior manager pin-pointed the need to get back to basics when it comes to MICE requirements. The facts are: Early registration to a highly-priced two day workshop held the promise, together with the known facilitator plus...
Helen Brewer | Jul 6, 2015
Risk is an intriguing aspect within the MICE industry. Intriguing in that the responsibility for risk and its inherent assessment – before, during and following – for any event irrespective of type or capacity is felt to be in the hands of...
Helen Brewer | Jul 6, 2015
A few industry colleagues were discussing various event website updates including registrations plus the almost elimination of ‘drudge’ tasks that technology has brought to the MICE industry. Yet when it comes to technology cost reductions by...