Helen Brewer | Apr 22, 2014
Associating a brand with the Academy’s tagline of ‘Supporting Higher Standard Initiatives within the South African MICE industry’ is one of the benefits for ZD Marketing in renewing their strategic partnership. ZD Marketing is an exclusive...
Helen Brewer | Apr 14, 2014
The resistance to the collective word known as ‘MICE’ for the meetings.incentives, conferences and exhibitions industry is being rapidly whittled away. The reason for acceptance is quite simply that MICE – as a descriptive word – is...
Helen Brewer | Apr 8, 2014
Hackle Brooke Conference Centre on Conrad in Craighall Johannesburg has become the latest strategic partner in support of higher standard initiatives within the southern African MICE industry. Commented the Academy’s Helen Brewer: “We are...
Helen Brewer | Apr 1, 2014
We’ve all nodded off or experienced severe mind-drifting moments at a conference that went on-and-on in either monotone or mind-numbing subject matter. Hence when I learnt with interest from UK’s Meetpie enewsletter of The Boring Conference which...
Helen Brewer | Apr 1, 2014
Continuing Professional Development (CPD) is not a fad. It is proving to have tremendous advantages for retaining new or updated information, allowing experienced event practitioners to be tested as well as ensuring these knowledgeable individuals...