Highlighting a sustainable future, the Meetings Africa 2024 event, showcased by the Event Greening Forum, marked a pivotal moment in the MICE industry’s commitment to environmental stewardship.
Alex Alles from the Joint Meetings Industry Council (JMIC) ignited a comprehensive dialogue on achieving net zero emissions, a goal that resonates deeply with industry leaders and stakeholders. As the conversation evolves, RX, a global leader in event organising, takes centre stage with their ambitious and strategic journey towards crafting a comprehensive net zero roadmap.
RX’s strategic journey to net zero
In the ever-evolving landscape of corporate sustainability, RX has embarked on a significant journey to develop a comprehensive net zero roadmap. This initiative reflects RX’s commitment to addressing its environmental impact, particularly focusing on the challenging Scope 3 emissions that encompass indirect activities across its extensive value chain.
Scope 3 emissions are notoriously difficult to manage owing to their indirect nature, involving everything from the services and goods a company purchases to the disposal of the products it sells. RX has highlighted the complexity of collecting consistent and accurate data from diverse sources, such as venues and suppliers, who often have varied reporting standards. This inconsistency can significantly hinder the setting of precise and actionable sustainability targets.
Strategies for effective management
To address these challenges, RX has adopted a flexible and iterative approach to its roadmap, viewing it as a dynamic document that evolves in response to new insights and data. This approach allows RX to refine its strategies continually and respond proactively to emerging sustainability challenges.
Practical advice for smaller enterprises
Recognising that the journey to sustainability varies widely depending on the size and scope of a company, RX has provided practical advice for smaller enterprises. These companies are encouraged to identify and leverage existing sustainable practices within their operations and focus on areas where they can make the most significant immediate impact. This strategy enables smaller entities to contribute meaningfully to sustainability without being overwhelmed by the breadth of Scope 3 challenges.
Future directions and continuous improvement
Looking to the future, RX remains committed to enhancing its sustainability roadmap by integrating more detailed data and developing robust offsetting strategies. The company aims to set an industry standard for sustainability practices, particularly in how events are organised and managed globally. This commitment to continuous improvement not only enhances RX’s operational sustainability but also sets a benchmark for the industry.
