New exhibition company paints the town blue | The Planner

Traditionally known for their work in the print and below-the line design industries, Blue Apple spread its wings in 2013 with the help of expo veteran Tanya Logan to venture into the sphere of exhibitions. Most notable was the collaboration with Afripack, at the Propack Expo in March last year.

Blue AppleThe African-themed ‘shanty town’, with Afripack products serving as the decoration materials for a stand resembling a general shop and shebeen, complete with a Marimba band and East African face painters entertaining visitors, clinched the award for Best Stand of 100m and More at the 2013 EXSA Awards.

2013 also saw Blue Apple partner with Samsung at various events, covering a wide range of areas, from technology and digital print to hospitality and trade, and were collectively geared towards promoting Samsung’s offerings and innovations in its relevant fields. Additionally, their work on Nedbank’s stand at the Retirement Expo in October needed a specific and interactive approach, to facilitate Nedbank’s efforts in educating prospective clients on investments, estate planning and wills.

Should you wish to contact Blue Apple to assist you at a forthcoming expo, feel free to contact Tanya Logan at tanya@blueapple.co.za.