Helen Brewer | Nov 30, 2015
Shady is a conservative word for the latest questionable practice which has descended on the Business Events industry. A well-prepared digital marketing event programme is circulated extensively. The programme is filled with such pertinent...
Helen Brewer | Nov 17, 2015
The event greening factor is growing within the various sectors. There was an array of presenters from case-studies by: Scan Display’s Justin Hawes and Compex’s Nigel Walker. Both proved that an exhibitor can indeed reduce their carbon footprint...
Helen Brewer | Nov 17, 2015
Billed as an epic breakfast session, Unique Speaker Bureau (USB) delivered once again by not only fielding two outstanding presenters but also advising of the innovations on the 2016 horizon. Epic was indeed the word, starting with Justin Cohen on...
Helen Brewer | Nov 9, 2015
“You can’t share a glass of wine over the internet or enjoy the same walk in the park. You can’t see deep into someone eyes when asking a question nor banter with friends. So people arrange to meet. It’s as simple as that’.” So said a...
Helen Brewer | Nov 9, 2015
The MICE Academy commenced training courses from a professionally well-designed format based on knowledge and experience a number of years ago. Encouragingly many of the innovative tasks are used and continue to be emulated to this day. With this...
Helen Brewer | Nov 3, 2015
Ask any gardener – come the rains, come a good crop of weeds. Clearly ‘tis the season: for all and sundry to climb onto the event management training bandwagon. The range is extensive from cheap one day quickies with ideas to ‘set-up any...
Helen Brewer | Nov 3, 2015
“As life in general – and travel specifically – becomes more complicated, meeting planners seek a no-hassle experience for their clients/employer” and the MICE Academy echoes this sentiment expressed by Chris Klauda,...
Helen Brewer | Oct 26, 2015
It’s a busy time of year with more invitations than the amount of hours available to attend most of these excellent array of gatherings. Observations this past week indicated that the MICE industry is abuzz with activities. TRANSFORMATIVE LEARNING...
Helen Brewer | Oct 26, 2015
A number of recent news items have alluded to the new ideas in catering for meetings. From eating out of the back of a (hopefully) purpose-built minibus to fried Mopani worms. Unless a specific, fun-filled event with a highly adventurous theme...
Helen Brewer | Oct 19, 2015
There was a detailed programme with a bevy of presenters and panel discussions from 08:30 to 18:15 including an open exhibition of a limited contingent of various exhibition organisers and suppliers plus lengthy refreshment and luncheon breaks....
Helen Brewer | Oct 19, 2015
Synergy means that the whole is greater than the sum of its parts. So when a relationship has parts that are more than merely complementary – the synergy becomes empowering, unifying and indeed exciting. Since 2013, the MICE Academy has a healthy...
Helen Brewer | Oct 12, 2015
The exhibition industry in particular needs to constantly either re-invent their portfolio of shows or perhaps polish up some overexposed edges. An exhibition has a lifespan which usually builds up popularity over a number of years thereafter it’s...
