Helen Brewer | The Planner - Part 5
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Helen Brewer

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The dark side of business events

Shady is a conservative word for the latest questionable practice which has descended on the Business Events industry. A well-prepared digital marketing event programme is circulated extensively.ย  The programme is filled with such pertinent...

EGF training session a success

The event greening factor is growing within the various sectors. There was an array of presenters from case-studies by: Scan Displayโ€™s Justin Hawes and Compexโ€™s Nigel Walker.ย  Both proved that an exhibitor can indeed reduce their carbon footprint...

USB session as innovative as ever

Billed as an epic breakfast session, Unique Speaker Bureau (USB) delivered once again by not only fielding two outstanding presenters but also advising of the innovations on the 2016 horizon. Epic was indeed the word, starting with Justin Cohen on...

Event management courses abound: Part 2

The MICE Academy commenced training courses from a professionally well-designed format based on knowledge and experience a number of years ago. Encouragingly many of the innovative tasks are used and continue to be emulated to this day. With this...

Event management courses abound: Part 1

Ask any gardener – come the rains, come a good crop of weeds. Clearly โ€˜tis the season: for all and sundry to climb onto the event management training bandwagon. The range is extensive from cheap one day quickies with ideas to โ€˜set-up any...

Out and about last week

Itโ€™s a busy time of year with more invitations than the amount of hours available to attend most of these excellent array of gatherings. Observations this past week indicated that the MICE industry is abuzz with activities. TRANSFORMATIVE LEARNING...

Sensible conference catering every time

A number of recent news items have alluded to the new ideas in catering for meetings. From eating out of the back of a ย (hopefully) purpose-built minibus to fried Mopani worms. Unless a specific, fun-filled event with a highly adventurous theme...

New era with first AAXO gathering

There was a detailed programme with a bevy of presenters and panel discussions from 08:30 to 18:15 including an open exhibition of a limited contingent of various exhibition organisers and suppliers plus lengthy refreshment and luncheon breaks....

Treble hot exhibition news

The exhibition industry in particular needs to constantly either re-invent their portfolio of shows or perhaps polish up some overexposed edges. An exhibition has a lifespan which usually builds up popularity over a number of years thereafter itโ€™s...