Shanna Jacobsen | Nov 5, 2024
Does your marketing strategy align with the right opportunities in Africa? If you’re not sure how to position your business’s product or services, then join industry experts during Niche Partners’ Branding Africa session happening...
Antois-Leigh Nepgen | Oct 17, 2024
By Brooke Greenhill, Director – Elegant Experience It has been over 13 years since I opened Elegant Experience (what used to be Elegant Entertainment) and in those years I have experienced many differing trends within the eventing industry...
Antois-Leigh Nepgen | Oct 9, 2024
Youth unemployment in South Africa remains a pressing issue, but the burgeoning events and exhibitions industry could offer a solution. With the recovery of both leisure and business tourism, this sector is poised to create jobs, boost economic...
Antois-Leigh Nepgen | Sep 27, 2024
Nonnie Kubeka, Executive Director of the Gauteng Convention and Events Bureau (GCEB), stands as a beacon of leadership and innovation in the Business Events Industry. With a stellar 25-year career in destination marketing, Nonnie’s journey is...
Antois-Leigh Nepgen | Sep 26, 2024
South Africa’s travel and tourism industry could not have asked for better coverage from the Springboks’ home fixtures against the All Blacks in the Rugby Championship. Stunning stadiums, cinematic camera work (including incredible drone footage),...
Shanna Jacobsen | Aug 28, 2024
Business travel is on the rise again, but not everyone is getting the opportunity to hit the road. A recent survey by SAP Concur highlights a growing disparity in who gets to travel for work, with Gen X frequently dominating the field. This...
Shanna Jacobsen | Aug 13, 2024
Lindiwe Sangweni-Siddo’s story is one of resilience, determination, and a passion for hospitality that was nurtured during her upbringing in exile. As the Chief Operating Officer of City Lodge Hotels, Lindiwe’s journey is nothing short of...
Shanna Jacobsen | Aug 12, 2024
Taubie Motlhabane – a seasoned executive with over 29 years of experience in tourism, communications, marketing, stakeholder relations, events and general business management – has become a pivotal figure in the South African business...
Shanna Jacobsen | Aug 5, 2024
Jacqueline Joshua, a trailblazer in the MICE industry, shares her journey from hospitality management to organising world-renowned conferences. As a professional conference organiser, Jacqueline has made significant strides in the international...
Shanna Jacobsen | Jul 31, 2024
In the past, marketing terms like ‘one-stop-shop,’ ‘turnkey solution,’ and ‘all under one roof’ dominated the service provider landscape, driving sales with a broad range of products aimed at “owning the...
Shanna Jacobsen | Jul 24, 2024
Navigating the competitive landscape of the events industry requires strategic thinking, collaboration, and a deep understanding of the market. Here, we delve into effective sales strategies and industry best practices, emphasising the importance...
Shanna Jacobsen | Jun 25, 2024
The informal sector plays a vital role in the global economy and needs to be connected properly to government and businesses to create opportunities for collaboration, learning, and growth. This was the key message during the e-Kasi talks theme on...