Shanna Jacobsen | Aug 12, 2024
Taubie Motlhabane – a seasoned executive with over 29 years of experience in tourism, communications, marketing, stakeholder relations, events and general business management – has become a pivotal figure in the South African business...
Shanna Jacobsen | Aug 5, 2024
Jacqueline Joshua, a trailblazer in the MICE industry, shares her journey from hospitality management to organising world-renowned conferences. As a professional conference organiser, Jacqueline has made significant strides in the international...
Shanna Jacobsen | Jul 31, 2024
In the past, marketing terms like ‘one-stop-shop,’ ‘turnkey solution,’ and ‘all under one roof’ dominated the service provider landscape, driving sales with a broad range of products aimed at “owning the...
Shanna Jacobsen | Jul 24, 2024
Navigating the competitive landscape of the events industry requires strategic thinking, collaboration, and a deep understanding of the market. Here, we delve into effective sales strategies and industry best practices, emphasising the importance...
Shanna Jacobsen | Jun 25, 2024
The informal sector plays a vital role in the global economy and needs to be connected properly to government and businesses to create opportunities for collaboration, learning, and growth. This was the key message during the e-Kasi talks theme on...
Shanna Jacobsen | Jun 21, 2024
The Association of African Exhibition Organisers (AAXO) successfully concluded its Annual General Meeting (AGM) today, where it introduced the new board members for 2024/2025. The newly appointed board, comprising professionals from diverse...
Shanna Jacobsen | Jun 18, 2024
Conferencing is undergoing rapid change as customer expectations for ‘unusual’ experiences transform the sector. At a recent meeting of professional conference organisers, key role-players discussed trends shaping the industry and...
Shanna Jacobsen | May 30, 2024
Tax season inevitably means digging out all those airline boarding passes, fuel slips and receipts from your travels over the past year. As a frequent business traveller, you’ve likely accumulated quite the collection in hopes of a decent...
Shanna Jacobsen | Apr 29, 2024
Highlighting a sustainable future, the Meetings Africa 2024 event, showcased by the Event Greening Forum, marked a pivotal moment in the MICE industry’s commitment to environmental stewardship. Alex Alles from the Joint Meetings Industry Council...
Shanna Jacobsen | Apr 25, 2024
As organisations strive to tighten their budgets, extracting maximum value from your travel expenditure is vital to maintaining a competitive edge. Business travel often ranks among the largest expenses for companies, making it crucial to find...
Shanna Jacobsen | Mar 20, 2024
In the dynamic world of hospitality, every guest presents a unique blend of expectations, preferences, and wishes. The integration of technology into this sector has significantly transformed the way personalised guest experiences are crafted,...
Shanna Jacobsen | Mar 19, 2024
Imagine jet-setting on company time, not just for the sake of business but as an adventure that boosts your loyalty and job satisfaction. Smart companies are now looking towards their HR departments to revolutionise business travel, transforming it...
