1 What do you want to achieve from the event?
2 What kind of event is required? Is it formal, a sit-down dinner or a cocktail?
3 Is there a preliminary look in mind?
4 Is there a preferred colour scheme?
5 What are the brand guidelines and how far can these be adapted?
6 Have you got a particular venue in mind?
7 What time of the day will the event be?
8 How many guests will attend the event?
9 What are the budget parameters? This will allow for accurate planning and quoting without too much time on back and forth.
DOWNLOAD: 9 WAYS TO ENSURE YOU GET THE MOST OUT OF DECOR
Create mood boards for your clients when pitching. The mood board is a tool that can help you and your design client get a better understanding of what they want, what’s needed, what can be done, what works and what doesn’t.