Shanna Jacobsen | Aug 28, 2021
How do your virtual attendees learn and how do they want to learn? theplanner.guru offers insights into some strategies that are applicable even beyond the virtual experience. As planners and organisers, we are becoming increasingly aware of the...
Shanna Jacobsen | Jul 27, 2021
Metrics that we can apply to gauge attendance and engagement at our events is becoming an important component of how we benchmark our success. The Planner Guru learns more. One of the conundrums we face as events organisers and planners is how we...
Shanna Jacobsen | Jan 27, 2020
Unlike typical exhibitions which recognise their most beautiful stands at their Stand Awards, Meetings Africa is unique in that it only gives out Green Stand Awards – exclusively recognising beautiful stands which are also sustainably sourced and...
Heather Hook | May 28, 2018
Putting documented procedures in place is vital for any business, not just events-related ones. As a small business owner, I have until recently been guilty of not having any formal, written procedures for new staff to follow – what’s the point, if...
Heather Hook | Jan 12, 2016
Although I created this template to help my staff asking the right questions in client meetings for predominantly speaker events where product sales and the like take place – this can be adapted to any event. Sit down and work through every...