Shanna Jacobsen | Aug 14, 2023
What do you first think of when you hear the words African safari? Chances are it’s open 4×4 game-viewing vehicles, safari guides, trackers and guests in search of the Big 5 in Africa’s bushveld. This is the traditional safari holiday – and...
Shanna Jacobsen | Feb 15, 2023
Just because it’s back to work, doesn’t mean the fun has to stop! With its many Blue Flag Beaches, quality golf courses, extensive nature trails, and world-class facilities, the KZN South Coast is the ideal bleisure destination for all work events....
Shanna Jacobsen | Aug 19, 2022
The pandemic put all incentive travel on hold. Now that travel restrictions have been lifted around the world, incentive travel is making a return and the industry is eager to discover what the market wants. Fortunately, the Incentive Research...
Shanna Jacobsen | Jul 31, 2022
Destination marketing campaigns aimed at increasing travel to Africa in 2022 are in full swing. Rivania Govender, research specialist at Niche Partners, presents just some of the creatively competing contenders. After two years of stagnation, the...
Shanna Jacobsen | Apr 29, 2022
A convention bureau is a fundamental aspect of every established MICE market. theplanner.guru delivers an overview of some of the offerings provided by convention bureaus – both locally and internationally – to understand the role they play. Kenya...
Shanna Jacobsen | Apr 8, 2022
theplanner.guru unpacks the African Perspectives on the MICE Industry Report’s MICE Industry Maturity Index to understand where the top five MICE markets are on the continent. EGYPT Based on the World Economic Forum’s 2019 stats, tourism...
Shanna Jacobsen | Apr 19, 2021
Recently, davies tanner in partnership with IBTM Events launched its Global Destinations Marketing Report on the IBTM Connect platform. The report looks at what marketing channels destinations have been using to remain engaged with their audiences...
Shanna Jacobsen | Nov 17, 2020
Reigniting Africa is a new award category for the inaugural WTM Africa Travel & Tourism Awards. It will acknowledge the most impactful, story-driven COVID-19 campaign executed between 01 January 2020 and 31 January 2021. “It will stand as...
Shanna Jacobsen | Nov 17, 2020
IBTM, the leading global event brand for the conference, meetings, incentive and events industry, and davies tanner, a PR and brand communications agency, have collaborated to launch the Destination Marketing Post-COVID-19 Survey. The global survey...
Shanna Jacobsen | Apr 2, 2020
Planning an incentive trip to reward your top performers, an international conference for a few thousand delegates, an exclusive high-level meeting for a government delegation or a product launch event? Look no further than the Indian Ocean island...
Shanna Jacobsen | Jan 22, 2020
The South Africa National Convention Bureau (SANCB) was formed in 2012 and has since developed an approach aimed at significantly bolstering the business events sector. Meetings understands more on how the SANCB supports the industry. In May 2012,...
Martin HIller | Dec 31, 2015
John Fisher explains how to choose a suitable incentive travel destination. In Max Cuff’s now legendary definition of incentive travel, the product hinges on an exceptional travel-related experience. The trouble is one man’s Monte Carlo can be...
