Martin HIller | Dec 29, 2015
There is no foolproof plan to guarantee delegate registration. However, for Helen Brewer, there are many considerations that reduce the risk of limited or no registrations. It seemed such a great subject to plan a conference around. Everyone gave...
Martin HIller | Dec 29, 2015
Every single event practitioner wants to ensure that their events are well attended. Terry Sutherland shares her top tips on how to ensure great event attendance. Whether you’re tasked with running an exclusive product launch or a high-profile...
Martin HIller | Dec 29, 2015
There are different types of gatherings that offer sponsorships at various levels with a wide range of benefits, writes Helen Brewer. Be it the annual association’s conference, a public sector gathering initiative or a conference producer’s...
Martin HIller | Dec 29, 2015
Of the extraordinary multitude of acronyms within the MICE industry, perhaps the most misunderstood is the one describing the professional conference organiser (PCO), writes Helen Brewer. Those dreaded initials used so glibly by all and sundry,...
Martin HIller | Dec 29, 2015
Procurement departments are knee-deep in corporate compliance. As a result, reference checking has become a secondary task. To make matters worse, there seems to be confusion over certification and qualification. Helen Brewer investigates the...
