Shanna Jacobsen | May 20, 2022
Do event organisers understand attendees’ needs, wants and desires? Liz Lathan, CMP, CMO, and a co-founder of Haute Companies, took it upon herself to identify attendees’ pet peeves to create The Attendee Bill of Rights: A Guide to...
Shanna Jacobsen | May 13, 2022
In a bid to better understand the value and role played by travel agents within the travel sector, ASATA has released the second edition of its 21st Century Travel Agent Study. The Association of Southern African Travel Agents (ASATA) has released...
Shanna Jacobsen | Apr 8, 2022
theplanner.guru unpacks the African Perspectives on the MICE Industry Report’s MICE Industry Maturity Index to understand where the top five MICE markets are on the continent. EGYPT Based on the World Economic Forum’s 2019 stats, tourism...
Shanna Jacobsen | Mar 21, 2022
Creating a standard for outcome-based events should be a no-brainer. theplanner.guru makes a case for why this matters now more than ever. Given the financial outlay and effort required to bring together each event, it is time that the MICE and...
Shanna Jacobsen | Nov 11, 2021
Oz Desai, GM Corporate Traveller, provides answers to these questions and more. Life looks a whole lot different since the dawn of Covid-19 – face masks, elbow greetings, temperature checks at practically every entrance, and an overwhelming amount...
