Shanna Jacobsen | Nov 17, 2020
Reigniting Africa is a new award category for the inaugural WTM Africa Travel & Tourism Awards. It will acknowledge the most impactful, story-driven COVID-19 campaign executed between 01 January 2020 and 31 January 2021. “It will stand as...
Shanna Jacobsen | Nov 17, 2020
IBTM, the leading global event brand for the conference, meetings, incentive and events industry, and davies tanner, a PR and brand communications agency, have collaborated to launch the Destination Marketing Post-COVID-19 Survey. The global survey...
Shanna Jacobsen | Nov 4, 2020
If you’re trying to keep your business costs down, you might be doing your marketing in-house. This can be a whole lot of fun, but it can also be a slow learning experience. Save time and get better results with these simple tips to craft...
Shanna Jacobsen | Oct 27, 2020
Payal Raina, Founder FinTech Marketing Although the coronavirus pandemic is becoming more manageable, it continues to plague us and is somewhat a double-edged sword as we also face dwindling revenues and skyrocketing unemployment numbers in the...
Shanna Jacobsen | Jun 10, 2020
Marketing in the midst of a pandemic sounds risky. Should you do it? Yes. This is why. The initial shutdown and ban on public gatherings put the events industry in a dire situation. While navigating what’s next, it was unsurprising that most...
