Shanna Jacobsen | Apr 8, 2022
theplanner.guru unpacks the African Perspectives on the MICE Industry Report’s MICE Industry Maturity Index to understand where the top five MICE markets are on the continent. EGYPT Based on the World Economic Forum’s 2019 stats, tourism...
Shanna Jacobsen | Mar 21, 2022
Creating a standard for outcome-based events should be a no-brainer. theplanner.guru makes a case for why this matters now more than ever. Given the financial outlay and effort required to bring together each event, it is time that the MICE and...
Shanna Jacobsen | Feb 19, 2022
Time is short and capacities for attendance are even shorter. We don the attendee’s hat to understand what the crux is for their attendance and participation. Over the past two years, event planning has come with its own interesting set of...
Shanna Jacobsen | Feb 14, 2022
Social media cannot be ignored – and here’s why. For many of us who are currently part of the workforce, the advent of social media has been… Interesting. Most will remember a time even before the internet so adjusting to a world in which social...
Scott Langley | Feb 4, 2022
Scott Langley shares his top tips on how to look at your money. What if I offered you a deal? Which would you rather have: a) R5 million, or b) R0.01 on 1 January that doubled every day until the end of the month (i.e. 31 days compounded)? Would...
