Smartphone technology driving design and accessibility of new website
The Townhouse Hotel & Conference Centre has launched its new website that puts guestsβ and site visitorsβ increasing usage of tablets and smartphones at the heart of its design and accessibility.
The new website includes a platform for social media interaction β a nod to the increasingly tech-savvy sensibilities of the hotelβs guests. Jacqueline Williams, general manager of the hotel, remarked: βWe live in a fast-paced digitally-evolving world and we want to be sure that our website meets the needs and expectations of visitors to our site.
βWeβve designed the new website with the tablet and smartphone-user in mind: itβs visually-led with striking photography and we want users to be able to share information about the hotel across social media platforms and review sites. The functionality enables this.β
Since the hotel is located in the heart of Cape Town and is a firm favourite for business travellers, parliamentary visitors and conference delegates during the week and appeals to leisure travellers on the weekend and holidays, the site includes links for βWhat to doβ in the city and its surrounds and a downloadable walking map of the central CBD.Β Popular tourist attractions, places of interest, museums, the V&A Waterfront and scenic walking routes are included and help visitors feel at home and able to navigate their way through the city streets.
Williams adds: βThis βHome from Homeβ ethos is very important to us. The new website photography showcases our staff as members of a caring, genuinely hospitable family. We want all our guests to feel welcome and wonderfully cared for when they stay with us; they are part of the Townhouse family, after all.β
To view the new website and learn more about the Townhouse Hotel & Conference Centre, please visit www.townhouse.co.za
