The Association of African Exhibition Organisers (AAXO) successfully concluded its Annual General Meeting (AGM) today, where it introduced the new board members for 2024/2025. The newly appointed board, comprising professionals from diverse companies, underscores AAXO’s commitment to fostering collaboration and promoting excellence in the African events industry.
In 2023/2024, AAXO focused on revitalising the exhibitions industry, supporting members in their recovery and growth. Key achievements included forging strategic partnerships with public sector entities like the South Africa National Convention Bureau and Infrastructure South Africa, prioritising education and youth development through initiatives like the AAXO Youth Committee and AAXO Leadership Summit as well as promoting sustainability and best practices in the industry. AAXO remains dedicated to expanding its reach across Africa and providing ongoing support and value to its members.
The elected board members for 2024/2025 are:
Chair: Gary Corin, Managing Director at Specialised Exhibitions
Gary Corin, with his extensive experience and successful track record at Specialised Exhibitions, is expected to strengthen AAXO’s position and enhance its contributions to the development of specialised exhibitions across Africa. His leadership will support the Association’s goals.
Vice-Chair: Projeni Pather, Managing Director at Exposure Marketing
Projeni Pather, former Chair and Spokesperson of AAXO, brings her passion for collaboration, communication, and innovation to her new role as Vice-Chair. As a distinguished keynote speaker and thought-leader, Projeni has a deep understanding of the events landscape in Africa.
Treasurer: James Bull, Sales Director at Informa Group
Serving his second consecutive term as Treasurer, James Bull’s financial expertise and industry experience will continue to be vital for maintaining AAXO’s fiscal health and sustainability.
Joining the board are Tracy Gounden, Business Development and Portfolio Director at Messe Frankfurt South Africa; Adele Hartdegen, Chief Executive Officer at Dogan Events; Joshua Low, Vice President for South Africa at dmg events; and Errol Bryce, Group Commercial Director at VUKA Group. They are supported by Devi Paulsen-Abbott, Immediate Past-Chair; Cornelle du Preez, Venue Committee Chair; and Anthea Buys, Office Manager.
“As the incoming Chairperson, I extend my gratitude to our outgoing Chairperson, Devi Paulsen-Abbott. Devi has dedicated many years to improving the status and quality of the exhibition industry, and it is an honour to build upon that foundation and continue the important work of the AAXO Board,” said Gary Corin, Chairperson of AAXO.
The new board members are committed to executing vital initiatives like youth development and fostering young talent within the industry. They will address essential sustainability challenges, enhance global recognition for the African events and exhibitions sector, and support its growth and evolving needs.
“Our upcoming initiatives include attracting diverse, young talent to our industry, promoting sustainability and greening efforts, ensuring supply chain reliability, and enhancing our capacity and delivery to meet world-class standards. We have a talented, experienced, and dynamic board in place to achieve these goals. Additionally, marketing exhibitions as a catalyst for economic growth and stimulation will remain a priority. I look forward to collaborating with all stakeholders in the exhibitions and related industries,” concluded Corin.
