Wappoint makes event card payments a breeze

Article courtesy of Wappoint.

Every year exhibitions attract tons of visitors in a very short space of time, making it possible for exhibitors to rapidly grow their businesses. Although the aim is for every exhibitor to increase sales and build brand awareness, many exhibitors lose sales due to a lack of service from their card payment facilitators.

This month’s blog post is about understanding the events and exhibitions industry from a card payments perspective and how WAPPoint became a leader in this industry.

9 Advantages That Will Help You Make The Most of Your Events:

We have noticed that there are key scenarios that differentiates this industry from the rest of the economy. Here is a summary of such merchant service related scenarios that will set the scene and allow you to better comprehend the fast paced nature of the events and exhibitions nature:

1. Connectivity / Signal Problems – Many service providers only offer Single SIM devices or operate solely on 3G or WI-FI connections. When expos get busier, signal may become a problem and not being able to switch between networks could cost an exhibitor thousands of Rands in lost sales. Our clients benefit from 3^rd Party Signal Boosting that increases the signal strength for the SIM cards used in WAPPoint machines and we offer Dual SIM Machines.
2. Backup Solutions On-Site– Because of the limited time that exhibitors have to make their sales, exhibitors cannot afford to be offline during an event. When technical faults occur, they are forced to log a call on a helpdesk and wait hours or even days for a swap out. As we attend most exhibitions, we prefer to leave backup devices or solutions on-site. Through a quick call to our 24/7 helpline, we can get you up and running again in minutes! We also offer every exhibitor a free web terminal to transact on if all else fails.
3. Last Minute Sign Up–Many exhibitors only get accepted for a stand at the last minute or realise at the last minute that they require an additional card machine. Unfortunately most suppliers take anything from 2 weeks to 2 months to process a merchant application and often require a ton of paperwork to go with it. We are known for signing up exhibitors at the drop of a hat. Our motto is that with WAPPoint you can start accepting card payments within 24-72 hours. If we are attending the event, we have helped exhibitors sign up in as little as 30 minutes!
4. Online Sign Up– Many exhibitors are known for being on the road. They simply don’t have access to printers and fax machines and merchant agreements are longer than a marriage contract! We believe in hassle free sign up. Everything can be done telephonically or online and completed within minutes!
5. Delivery & Collection Convenience – We are one of the only suppliers who will deliver at shows and collect at the end of the event if you only need a short term rental.
6. Short & Long Term Contracts – Many exhibitors only need a card facility on a short term basis and most suppliers force you to commit to long contract terms or purchase the terminal outright. If you do not need a credit card machine on a permanent basis, you can choose to rent for the duration of your event only.
7. Flexibility – Adding an extra device or a different device to your existing merchant account can require you to re-complete agreements and re-commit to long term contracts each time. We offer the flexibility to change your package and your terminal as often as you wish. You can even have some devices on a long term contract and others on expo basis only. Take a look at these 3 Reasons Why You Need Flexibility From Your Merchant Services Provider to find out more.
8. Reporting – As exhibitors focus solely on making sales during the event, sometimes the paperwork becomes a mess and reconciling card sales an even bigger problem. Most service providers do not offer reporting and those who do can charge up to R400pm for this! We provide free reporting in CSV format which you can download from our website at any time and we send an email transaction report each time a settlement is made to your account. This could save you thousands of Rands in accounting hours.
9. Every Payment Solution Under One Roof – Most service providers only offer card machines or smart phone terminals. We offer the full range of payment terminals under one roof making it so much easier to integrate your business into one system.  The best part is, you can switch between them as your business’ needs change so you never have to feel trapped.

This article was brought to you by Wappoint payment systems.

Visit their website for more info and services www.wappoint.co.za