Shanna Jacobsen | Jul 3, 2022
Organising and hosting an event is a costly and resource-intensive affair; during a time when budgets are much tighter, unnecessary expenditure isn’t an option. Join theplanner.guru as we navigate through what essentials and add-ons can be...
Shanna Jacobsen | Jun 6, 2022
Many events follow very similar formats and are becoming indistinguishable from each other. theplanner.guru offers just a few tips and tools for you to switch up the pace and create impactful experiences for your attendees. Events...
Shanna Jacobsen | May 20, 2022
Do event organisers understand attendees’ needs, wants and desires? Liz Lathan, CMP, CMO, and a co-founder of Haute Companies, took it upon herself to identify attendees’ pet peeves to create The Attendee Bill of Rights: A Guide to...
Shanna Jacobsen | Mar 21, 2022
Creating a standard for outcome-based events should be a no-brainer. theplanner.guru makes a case for why this matters now more than ever. Given the financial outlay and effort required to bring together each event, it is time that the MICE and...
Shanna Jacobsen | Mar 14, 2022
Analytics are a means to establishing event outcomes and understanding what delegates want. theplanner.guru learns how far we can push these parameters. The meetings and events industry has rapidly evolved over the past two years, with Covid-19...