Shanna Jacobsen | May 20, 2022
Do event organisers understand attendees’ needs, wants and desires? Liz Lathan, CMP, CMO, and a co-founder of Haute Companies, took it upon herself to identify attendees’ pet peeves to create The Attendee Bill of Rights: A Guide to...
Shanna Jacobsen | May 13, 2022
In a bid to better understand the value and role played by travel agents within the travel sector, ASATA has released the second edition of its 21st Century Travel Agent Study. The Association of Southern African Travel Agents (ASATA) has released...
Shanna Jacobsen | May 8, 2022
theplanner.guru learns why micro events are an important strategy on the back of the Covid-19 pandemic. Events are an important driver in creating awareness around brands, people and initiatives. The reason for this is that they are designed around...
Scott Langley | Apr 24, 2022
Decoding your team could help you achieve maximum results. Scott Langley weighs in with some tricks of the trade. Think about your team for a minute. Nope. Not your sports team. Your other team – the one you work with. Have you ever wondered how...
Shanna Jacobsen | Apr 8, 2022
theplanner.guru unpacks the African Perspectives on the MICE Industry Report’s MICE Industry Maturity Index to understand where the top five MICE markets are on the continent. EGYPT Based on the World Economic Forum’s 2019 stats, tourism...
