Shanna Jacobsen | Jan 24, 2022
The sustainability of an event may be a conversation that matters more going forward than it did before. theplanner.guru understands why. Prior to the Covid-19 pandemic, creating sustainable in-person events was an idea that more planners and...
Shanna Jacobsen | Jan 7, 2022
From technology to critical discussions around sustainability, eventing experiences have consistently been at the forefront of the latest global trends. Could wellness and well-being be the new norm, asks theplanner.guru? Following another...
Scott Langley | Oct 21, 2021
Scott Langley shares how the Japanese concept of ikigai can and should be applied to our approach to business. We have been lied to. Perhaps with the best of intentions – maybe you were lied to by people who loved you deeply. Chances are, they were...
Shanna Jacobsen | Sep 10, 2021
A key objective for us as event organisers and planners is to deliver ROI for our clients. theplanner.guru explores some of the top strategies we can implement. Return on investment – it’s the sweet spot for any event organiser and marketer, and of...
Shanna Jacobsen | Aug 28, 2021
How do your virtual attendees learn and how do they want to learn? theplanner.guru offers insights into some strategies that are applicable even beyond the virtual experience. As planners and organisers, we are becoming increasingly aware of the...