The 3D Group threw down the gauntlet (to other event organisers) on Heritage Day when it launched the Siren – a fully customisable mobile gig rig, exhibition show room and billboard – with a high-end fashion show featuring Gold Rand Harley Davidson, Full Throttle and Suzuki.
“The Siren set the scene at the Crusader National Braai Day, entertaining 5000 bikers through the day with the best of biker fashion. There were also mouth watering-hose downs to cool of onlookers as 3D heated up the already ‘cooking’ 31°C heat and took our beloved, proudly South African, braai tradition to the next level,” said sales & marketing director, Conrad Kullmann.
“If you’re looking to add heat to your exhibitions and events, look no further than the Siren with its unique spin on the experiential space. Clients are lapping up the excitement they bring to their interactive marketing initiatives,” he said.
