Shanna Jacobsen | Jul 27, 2021
Metrics that we can apply to gauge attendance and engagement at our events is becoming an important component of how we benchmark our success. The Planner Guru learns more. One of the conundrums we face as events organisers and planners is how we...
Shanna Jacobsen | Apr 19, 2021
Recently, davies tanner in partnership with IBTM Events launched its Global Destinations Marketing Report on the IBTM Connect platform. The report looks at what marketing channels destinations have been using to remain engaged with their audiences...
Shanna Jacobsen | Apr 16, 2021
We have all become amateur epidemiologists in the past year, learning amazing facts about viruses, pandemics, and vaccines. And this is a good thing. Knowledge is power, and right now, understanding the Covid-19 disease and how to best respond to...
Shanna Jacobsen | Apr 16, 2021
After more than a year of living through a pandemic, many of us are feeling worn down by trying to make decisions while feeling like we don’t know what tomorrow holds. It can be exhausting, especially when it comes to running a business. “Companies...
Shanna Jacobsen | Apr 13, 2021
To celebrate Global Meetings Industry Day, BestCities and the International Association of Professional Congress Organisers (IAPCO) have collaborated to release a free white paper on hybrid congress guidelines. One of the outcomes of Covid-19 has...
