Shanna Jacobsen | May 20, 2022
The World Economic Forum’s Travel & Tourism Development Index was born from an evolution of its biennial Travel & Tourism Competitiveness Index. theplanner.guru learns more about what this means and its relevance to Africa. After 15 years...
Shanna Jacobsen | May 20, 2022
Do event organisers understand attendees’ needs, wants and desires? Liz Lathan, CMP, CMO, and a co-founder of Haute Companies, took it upon herself to identify attendees’ pet peeves to create The Attendee Bill of Rights: A Guide to...
Shanna Jacobsen | May 13, 2022
In a bid to better understand the value and role played by travel agents within the travel sector, ASATA has released the second edition of its 21st Century Travel Agent Study. The Association of Southern African Travel Agents (ASATA) has released...
Shanna Jacobsen | May 8, 2022
theplanner.guru learns why micro events are an important strategy on the back of the Covid-19 pandemic. Events are an important driver in creating awareness around brands, people and initiatives. The reason for this is that they are designed around...
Shanna Jacobsen | Apr 29, 2022
A convention bureau is a fundamental aspect of every established MICE market. theplanner.guru delivers an overview of some of the offerings provided by convention bureaus – both locally and internationally – to understand the role they play. Kenya...
Scott Langley | Apr 24, 2022
Decoding your team could help you achieve maximum results. Scott Langley weighs in with some tricks of the trade. Think about your team for a minute. Nope. Not your sports team. Your other team – the one you work with. Have you ever wondered how...
Shanna Jacobsen | Apr 19, 2022
Global Exhibitions Day advocates for the irreplaceable value of physical exhibitions and face-to-face business events in bringing people together and driving the global economy. It is a recognition of the power of face-to-face events to create...
Shanna Jacobsen | Apr 8, 2022
theplanner.guru unpacks the African Perspectives on the MICE Industry Report’s MICE Industry Maturity Index to understand where the top five MICE markets are on the continent. EGYPT Based on the World Economic Forum’s 2019 stats, tourism...
Shanna Jacobsen | Apr 1, 2022
In an official media release received by theplanner.guru, Corporate Traveller says its new monthly resource covers everything from travel policies to cost savings and more. Corporate Traveller, the corporate travel brand of the Flight Centre Travel...
Shanna Jacobsen | Mar 28, 2022
On 15 March 2022, the SA Events Council hosted the Road to Recovery webinar together with several business events industry role-players. Here is an overview of the discussions. Exactly two years after the declaration of a State of Disaster...
Shanna Jacobsen | Mar 21, 2022
Creating a standard for outcome-based events should be a no-brainer. theplanner.guru makes a case for why this matters now more than ever. Given the financial outlay and effort required to bring together each event, it is time that the MICE and...
Shanna Jacobsen | Mar 14, 2022
Analytics are a means to establishing event outcomes and understanding what delegates want. theplanner.guru learns how far we can push these parameters. The meetings and events industry has rapidly evolved over the past two years, with Covid-19...