Shanna Jacobsen | Jun 6, 2022
Many events follow very similar formats and are becoming indistinguishable from each other. theplanner.guru offers just a few tips and tools for you to switch up the pace and create impactful experiences for your attendees. Events...
Shanna Jacobsen | Mar 21, 2022
Creating a standard for outcome-based events should be a no-brainer. theplanner.guru makes a case for why this matters now more than ever. Given the financial outlay and effort required to bring together each event, it is time that the MICE and...
Shanna Jacobsen | Mar 14, 2022
Analytics are a means to establishing event outcomes and understanding what delegates want. theplanner.guru learns how far we can push these parameters. The meetings and events industry has rapidly evolved over the past two years, with Covid-19...
Shanna Jacobsen | Mar 6, 2022
Beyond swaying opinions, theplanner.guru understands how a group of collaborators are banding together to create a shift in policy towards building a remote working community. The Covid-19 pandemic brought with it some critical shifts not just in...
Shanna Jacobsen | Nov 1, 2021
Homegrown eventing company and solutions provider, Flock Eventing Platform, was chosen by Nedgroup as a preferred supplier for its recently-concluded Global Investment Summit. Flock Eventing Platform, a South African-established event solutions...
Shanna Jacobsen | Aug 28, 2021
How do your virtual attendees learn and how do they want to learn? theplanner.guru offers insights into some strategies that are applicable even beyond the virtual experience. As planners and organisers, we are becoming increasingly aware of the...
Shanna Jacobsen | Jan 21, 2021
The Center for Exhibition Industry Research (CEIR) has released the first report in their three-part Global Virtual Event Trends Series. CEIR Vice President of Research Nancy Drapeau, PRC, says, “COVID-19 has blindsided the B2B exhibition industry...
Shanna Jacobsen | Dec 15, 2020
The latest EventMB report, 10 Event trends for 2021, has a lot of unsurprising trends for next year – heightened attention on safety, and the growth of virtual and hybrid events, for example. But one intriguing prediction is audio-only events. This...
Shanna Jacobsen | Oct 6, 2020
‘Webinar fatigue’ is a new ailment that has emerged around the world since the pandemic broke and lockdowns were implemented, forcing people to stay home and connect with the outside world through their screens. Free webinars quickly became hugely...
Shanna Jacobsen | Sep 29, 2020
Drawing on experience from hosting over 100 virtual events, Flock Eventing Platform offers three insights into what determines the success of any virtual event. Step 1: Ask the right questions during the planning stage Mike Lysko, Founder & CEO...
Shanna Jacobsen | Sep 8, 2020
While lockdown continues to be slowly relaxed, the reality is that in-person events are a rarity. As a popular speaker, business owner or industry thought leader its likely you’ll have a few opportunities lined up to talk on webinars or at virtual...
Shanna Jacobsen | Aug 25, 2020
VOK DAMS is one of the leading agencies worldwide for events and live marketing. It has been quick to pivot from almost exclusively live events to exclusively virtual ones, with the outlook that events will increasingly become hybrid. A recent...
