Resources and Tools - The Planner - Part 6

Resources and Tools

Turning purpose into profit

Scott Langley shares how the Japanese concept of ikigai can and should be applied to our approach to business. We have been lied to. Perhaps with the best of intentions โ€“ maybe you were lied to by people who loved you deeply. Chances are, they were...

An industry imperative

Glenn van Eck spotlights the crucial role sustainability plays in how the events industry operates. Some senior event organisers have bemoaned the fact that they are bored with the whole โ€˜green agendaโ€™ that keeps coming up. Take a moment to think...

A vast opportunity

Following its official launch in June this year, theย African Perspectives on the MICE Industry Report 2021ย aims to provide insights that enable the entirety of the business events value chain to inform their strategic...
Delivering value

Delivering value

A key objective for us as event organisers and planners is to deliver ROI for our clients. theplanner.guru explores some of the top strategies we can implement. Return on investment โ€“ itโ€™s the sweet spot for any event organiser and marketer, and of...