Shanna Jacobsen | Oct 24, 2023
As the 2023 Rugby World Cup fever, that has swept across the sporting world, comes to an end this weekend, the anticipation and excitement have been undeniable. Sports managers tasked with arranging accommodations for their traveling teams face a...
Shanna Jacobsen | Oct 9, 2023
The Covid-19 pandemic proved just how vulnerable event and wedding planning businesses are to external forces, with many being forced to shut their doors in response to the national lockdowns. Now, in the aftermath of the pandemic, event industry...
Shanna Jacobsen | Sep 28, 2023
Face-to-face requests are 34 times more effective than email, and handshakes promote cooperation and positively influence negotiation outcomes, according to MIT’s Human Dynamics Lab. It’s a compelling reason for businesses to send their teams...
Shanna Jacobsen | Apr 25, 2023
Digital marketing guru Natasha Jayne Heiberg shares her insights and expertise with us on the most effective ways to promote engagement on social media, and benefit from the analytics these interactions generate. This article was first published in...
Shanna Jacobsen | Apr 18, 2023
ChatGPT – short for Chat Generative Pre-trained Transformer – has given event professionals an interesting tool to work with. Some of its uses have included: drafting emails and sponsorship proposals, creating social media content calendars,...
Shanna Jacobsen | Apr 4, 2023
In our March/April 2023 issue of Meetings, we published an article on the problem of food waste at events. It unpacks why food waste is a problem and shares some insights into how to deal with it. However, there are many neat tips and tricks to...
Shanna Jacobsen | Feb 13, 2023
Chances are you’ve heard about ChatGPT by now, which is short for Chat Generative Pre-trained Transformer. But do you understand how it can potentially benefit you and your business? Developed by OpenAI, this artificial intelligence chatbot is...
Shanna Jacobsen | Sep 29, 2022
To ensure your event provides what delegates are looking for while delivering on an exceptional return and value for clients and sponsors, The Meetings & Event Planner looks at how to best align these objectives to overall success. Attendance...
Shanna Jacobsen | Aug 22, 2022
Frequent business travel can take a toll. As many as one third of business travellers have admitted to having concerns about the impact of travel on their mental health, according to a study by Collison. These same respondents also admitted to...
Shanna Jacobsen | Jul 28, 2022
Flock Eventing Platform presents a useful resource to include in your events with top poll questions for you to consider. Polls give event managers the opportunity to get inside the minds of their attendees in real time. We consider polls to be one...
Angela Barter | Jul 24, 2022
As activity within the events industry starts picking up, Angela Barter advises us on how to avoid the dangers of greenwashing. As event attendees, delegates, hosts, sponsors and partners become increasingly conscious of the environmental impact of...
Shanna Jacobsen | Jul 3, 2022
Organising and hosting an event is a costly and resource-intensive affair; during a time when budgets are much tighter, unnecessary expenditure isn’t an option. Join theplanner.guru as we navigate through what essentials and add-ons can be...